2021 Ballot

Welcome to the Swansea BID 4th term ballot 2021 page.  All news and information regarding the Ballot will be posted here, so please check back regularly.

4th Term Ballot & Consultation Process 

As Swansea BID, we are proud of the work we have done over the past five years and we hope you will continue to allow us to carry on this and other important work at a time when Swansea City Centre is set to reinvent itself and to market itself to investors, visitors and shoppers.

Our consultation process ran from 16/11 /2020 – 31/01/2021. Due to the worldwide pandemic, 1-2-1 physical meeting challenges, the consultation survey was produced and distributed in a digital format and when able to we visited businesses to gather feedback, remind them of the consultation and organised webinars.

We also took part in Welsh Government and British BIDs ballot training to make sure we were up to date on BID ballot matters. We sought feedback from national organisations, including British BIDs and The BID Foundation, which work closely with national chain head offices. We emailed the national businesses BID voters who we had the details for that operate in our BID area.

Make sure your voice is heard!

All businesses, with a rateable value of £5,000 or more, are entitled to vote in the upcoming ballot.  Ballot papers will be posted out to you.  To make sure your business details are correct then please fill in this form.


On 24/2/2021 we launched our final draft proposal. This document has been placed together from the consultation feedback that we received. This a holding document for marketing and communications purposes that outlines the BIDs purpose, feedback, projects, ballot timelines and contact information.

Ballot key dates and markers:


  • 3rd December 2020 – Report proposal went to Local Authority Corporate Briefing
  • 17th December 2020 – Report proposal went to Local Authority Cabinet to support and agree to hold the ballot

Ballot timeline:

  • 31st March 2021 (latest) – Welsh Government advised of the notice of ballot (84 days notice)
  • 13th May – 42 days notice of ballot (Business Plan sent with notice of ballot)
  • 28th May – 28 days notice of ballot
  • 24th June – Close of ballot
  • 25th June – Ballot results

About Swansea BID:

Swansea Business Improvement District (BID) is an independent, not-for-profit business-led company working to provide the environment for businesses in Swansea city centre to succeed. BIDs are required by law to ballot our Levy Payers every five years. This allows businesses to collectively choose to invest in the city via the Business Improvement District and provides businesses with the opportunity to craft and shape the future growth and development of Swansea city centre.

Introduction to Swansea BID part 4

Despite the challenging circumstances presented by COVID-19, Swansea BID continues to plan for our third five-year term, which will begin in August 2021. A lot has changed in the fifteen years that the BID has been operating; it is a privilege to serve the city centre and we are enthusiastic about delivering the next phase of our work and building on the successful partnerships we have already formed.

Swansea BID part 4 will see a continuation of our key purpose, which is to improve the environment for businesses in our BID area. It is our ambition to build on the excellent foundations of the last fifteen years. We will support the city in its recovery from the COVID-19 pandemic and to ‘build back better’, using strong place management principles, which create increased pride in the city centre as a place to be enjoyed by local residents and visitors alike, and in which businesses are supported to flourish.

The challenges faced in Swansea city centre are complex, and the pace of the changes impacting the city has been accelerated by the pandemic. Swansea BID is well-placed to help deal with the challenges and support positive change through comprehensive and innovative partnership programmes that improve the public realm, help tackle environmental issues, make the best of development opportunities, increase the profile of the city as a place to do business, and improve the quality of life for the people who use the place. Our key aim is to make our BID area a better place to shop, stay, study and do business and to reflect the principles at the heart of place management – the process of making places better.

Our Purpose

Swansea BID works with over 870 businesses and non-levy Payer contributors, working in partnership with you to make your business more successful and support a better-managed city. Swansea BID is one of 328 BIDs across the UK and Ireland, which collectively deliver over £130 million of investment and improvement into towns and city centres.

Our mission is to deliver in three key areas in our 4th term:

  1. Welcoming & Enhancing
  2. Promoting & Supporting
  3. Representing & Influencing

Governance and Finances:

The BID represents 870  business properties that operate within the city centre in the designated area.

Businesses are represented both in their area and business type by a diverse board of directors. For the Swansea BID part 4, the Board will continue where possible to have a diverse representation across geography and business type.

The Swansea BID levy threshold will remain at £5,000 RV and the BID levy will remain at 1% of a premises rateable value.

We will continue to offer a voluntary Levy Payer arrangement for businesses below the threshold or outside the area, to enable businesses to benefit from a selection of our operations. For practical reasons, Rangers, Cleansing Teams and Night Marshal services cannot be offered outside the BID boundary.

How to Vote:

Here are the simple steps that you need to follow to vote for Swansea BID:

  1. You should receive one ballot paper for each property that you are eligible to vote for by post. If you do not receive your ballot paper, please email [email protected]
  2. Please check that each ballot paper has its own return envelope.
  3. Complete the ballot paper by putting a cross (X) beside your choice to retain the Swansea BID for a further five years or not.
  4. In block capitals, write your name and position in your business, and sign your ballot paper.
  5. Each ballot paper must be returned in its own separate envelope.
  6. Return your completed ballot paper(s) by post, in the pre-paid envelope provided.

Find Out More:

If you’d like to find out more, please get in touch with us at [email protected]