We’re Waving the Flag for Unique Traders During Independents’ Month

June 25, 2019 3:36 pm

Small is beautiful is the message to visitors to Swansea City Centre, who are being encouraged by Swansea BID to shop locally, and with an eye on smaller firms, throughout July, for Independents’ Month.

We are launching the Independents’ Month campaign, to shine a spotlight on some of the most characterful, resourceful and welcoming businesses across our high streets.

Scores of small firms are on board with the month-long campaign, from the City Centre’s family-run grocers, butchers and bakers, to its fashion outlets and food and drink spots, and we would urge all of our Swansea BID area businesses to get involved.

To help give the campaign extra impetus, Swansea BID and its Big Heart of Swansea brand is launching an exciting prize competition across its social media channels, to encourage shoppers to engage with independent firms, using the #independentsmonth hashtag, and to build ongoing relationships with them. Independent firms can get involve by using the hashtag on their social media content throughout July, and encouraging shoppers to comment on the Swansea BID Independents Month social media posts across Instagram, Facebook or Twitter, tagging in and liking their favourite Swansea BID area independent business. Competition prizes include £100 cash, four tickets to an Ospreys match, a stay at Swansea’s Grand Hotel, as well and vouchers for a meal and entertainment in the City Centre.

Amelia Rudman, Projects Manager at Swansea BID, says: “Here at Swansea BID we value all of our City Centre Businesses, but during Independents’ Month we recognise the unique charms of the scores of smaller firms in our area. It is good to be remind consumers that when they use an independent, whether that be a restaurant, bar, estate agent, law firm or a jeweller, the money they spend is likely to be circulated back into the local economy, helping their community to thrive. They are also likely to be supporting local employment, local entrepreneurship, and businesses which give our high street, here in Swansea, its individuality and its unique charm. They might also be supporting skills and trades that are at risk, like traditional butchery skills, baking methods, or regional farms and fishing industries. This adds up to a lot of positive impact, for every spend.”

Follow the Independents’ Month campaign throughout July across the Swansea BID social media Facebook, Twitter and Instagram channels: @SwanseaBid.

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